more than just Friday

Friday today and alot of you will have kids starting their half-term today.

You’ll be looking forward to visitor numbers picking up and we’ll be keeping our fingers crossed for great weather (cold isn’t a problem but rain would be!).

Events happening around you such as Showzam all add up to some wonderful reasons to visit Lancashire this half-term and I know everyone’s been pushing the marketing hard.

Be busy – or enjoy your time off with the kids, if you are that lucky.

Don’t forget that if you’ve any last minute accommodation to sell push it with ALL your distribution channels (VisitLancashire now operates like a price comparison website for online booking for many of the top booking sites) – full rooms are much better business than empty rooms!

sarah lundy

The Tardis landing at Park Hall Hotel?

Is this the filming of the next series of Doctor Who? Where was I? Yes……I really was at the Lancashire and Blackpool Tourist Board’s Members’ Meeting. The sound of the Tardis kept me engaged through a whistle stop tour of building control, whisking me from historic Iran, Victorian Britain through to modern day Lancashire. The presentation given by Chris Shuttleworth gave members an opportunity to ask questions about all of the strange building rules that seemed to restrict their business’ development.

Members then had an overview of Visit Lancashire’s new branding which included the unveiling of a new logo, a sneak preview of some gorgeous images and how the board is now talking to visitors with a new emotional tone. Those members in the audience with a heritage connection were then excited by the opportunities around the Heritage Revealed campaign. Copies of those presentations can be found on our corporate website.

Did you attend the members meeting? What was the most useful piece of information you received? Have you any suggestions for future meeting? If so, please email them to membership@lbtbltd.com. Also please add your comments to this blog.

Tip of the meeting: A member found out how they could sell their rooms online by talking to the online team and then they were able to ask questions of a fellow member that already uses that particular system.

Email online@lbtbltd.com for more information.

Zoe Viney